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Sales & enquiries
Offices
Paris
91 Bd Haussmann
75008
Paris, France
Helsinki
Katariinankatu 1 A
00170
Helsinki, Finland
We’ve seen this before. Every decade, hospitality quietly misprices a guest need.
Non-smoking rooms in the 90s. Wi-Fi in the 2000s. Sustainability in the 2010s. The next one is already here: bed bug safety.
Get a demo
for hotels
for OTAs & booking platforms
Each was first a housekeeping or maintenance item before becoming a booking attribute.
1990sNon-smoking rooms
2000sWi-Fi
2010sSustainability
2020sBed bug safety
- 1990s
Non-smoking rooms
- 2000s
Wi-Fi
- 2010s
Sustainability
- 2020s
Bed bug safety
The data on this page comes from Phocuswright’s 2026 research, The Silent Booking Signal – a survey of 1,082 travellers across the US, UK and France. Get the research
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Bed bug-safe hotels are already visible, verified and bookable – and converting more, at a higher price
~80%
of travellers would pay more for a guaranteed bed bug-safe stay
7 in 10
would leave a brand they’re loyal to for a certified hotel
1 in 3
would switch booking platforms to find the certification
Get in touch today – and gain the edge before it becomes the baseline
Follow the leaders: 30,000+ certified rooms and thousands of travel agencies and DMCs are already making better business. Join them today.
GTM
Sofi Laakso
For Hotels
Certify your hotel and turn the attribute into direct bookings, RFP wins and higher ADR.
Head of Ecosystem
Enzo Aita
For Demand & Distribution
Bring verified, real-time safe-hotel data to your OTA, platform or corporate programme.
